Your business is your livelihood, and part of
why you get up in the morning. We take
guiding you to success seriously.

Kristin Moses
Founder and Creative Director

DesignGood | Kristin Moses | Headshot

Kristin Moses is a 20-year veteran of the design and branding industry and has been an entrepreneur for 14 years, founding three successful companies.

Through her work creating brands and helping businesses get started and grow, she saw that some entrepreneurs seem to effortlessly attract success while others struggle. To help more people develop the qualities that cultivate success, abundance and happiness, she created the High-Vibe Business Method based on her experiences as a branding expert and entrepreneur. This method incorporates the steps, strategies and practices that have worked time and again to create powerful results for DesignGood clients.

A creative director and designer with a knack for business and creating processes and systems, Kristin is also a business coach, which enables her to go deep with clients on all aspects of their life, personal development, brand and business.

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What Matters
to Us

Branding should be low pressure and high fun. We’re here to inspire you, to create possibilities for you and help you make the business you’ve been dreaming about a reality.

We do our best work when we take clients through our proven process that makes brands successful.

We’re down for the long term with you. The fact that most of our business is by referral and by word-of-mouth shows that we build true relationships.

We are available. You're paying us for our full attention and guidance. It’s important that you feel 100% taken care of by our team. We get that!

We work with clients we love, and who love us. We both have to be feeling it.

Business is our jam....your business is our jam. We consider ourselves partners in building your business, and creating a beautiful, lasting brand is the first step.

We work with people who are serious about success. We are all in, and you should be, too!

Creating your brand is just the start of your story. We’ll guide you on your next steps and connect you with our wealth of partners and resources to keep you headed down the right path.

We love what we do... like, really love it. And we’re good at it. Going above and beyond is just who we are.

Connection is important, and trust is even more important.

Meet Our Team

✨ DesignGood Team Member

Kristie Urbano

Studio Manager

Kristie is the mega-organizer who keeps all DesignGood projects running smoothly. With almost 15 years of experience as a manager, her background includes sales management, office administration and project management. Kristie excels at time management and at developing efficient processes and procedures. Her work collaboration with Kristin started at Deuce Creative, and they are also lifelong friends.

✨ DesignGood Team Member

Courtney Ryan

Creative Manager + Designer

Besides DesignGood, Courtney has worked with the Houston Symphony and Whole Foods Market. An experienced graphic designer and illustrator, she believes in changing the world through the power of great design. Her expertise spans identity design, illustration, page layout and e-mail marketing. She also helps other designers build their skills as the speakers and workshops chair of AIGA Austin Design Ranch.

✨ DesignGood Team Member

Leslie Crosby

Web Developer

Before she became a web developer, Leslie's background was in design. One of her most high-profile roles was designing holiday products for Martha Stewart Living Omnimedia. As a design expert herself, Leslie enjoys collaborating with our design team to build responsive websites that are beautiful, super-fast and easy to navigate. We also appreciate her keen eye for detail. When she's not busy with client work, Leslie loves staying on top of the latest development practices. She's a graduate of Parsons School of Design.

✨ DesignGood Team Member

Autumn Hutchins


Autumn’s decade of design experience spans many fields including branding, illustration, and web design. She loves using her unique skill set to help clients build brand identities that are cohesive, functional, and beautiful. Since moving to Austin in 2013, she’s had the pleasure of collaborating with many notable local businesses and organizations including Tiff’s Treats, Greater Goods Coffee Co., and the Zilker Kite Festival. In her free time, Autumn enjoys listening to the 99% Invisible podcast and hiking in the greenbelt.

✨ DesignGood Team Member

Christia Madacsi Hoffman

Copywriter + Content

Christia began her career as a graphic designer, then discovered an equal love for writing. It’s the perfect pairing to bring to her role as copywriter with DesignGood. Christia has written across the media spectrum, from editorial and advertorial and blog to broadcast, covering a wide range of sectors. She loves the discovery process and specializes in capturing a client’s unique tone and voice. Christia is a published poet, a fan of the semicolon and an advocate for the style guide.

✨ DesignGood Team Member

Kendall Hanna

Production Designer

A unicorn native Austinite and graduate of UT’s design program, painting and drawing were Kendall’s gateway into the visual arts. As production designer with DesignGood, she supports the studio’s design projects, digital marketing campaigns and company blog. Kendall has worked with Eye Like Design, Transmission Events (now Margin Walker) and Design Narrative, an interior design studio.

✨ DesignGood Team Member

Robin Reetz

Outreach + Social Media

In over a decade of communications work, Robin has brought her love of the written word to brands such as Barneys New York, Refinery29, Vogue and Teen Vogue, Interview, Nylon and Time Out New York. She's also been a freelance contributor to Bustle, Domino and other outlets. Robin's passion is small business, and her experiences include managing e-commerce and marketing channels, developing and executing digital strategy and launching and relaunching websites. Robin holds a BFA from Savannah College of Art and Design.

The DesignGood Promise:


A powerful business presence that captivates your audience.


Credibility anywhere you encounter your customers


A feeling of pride and energy around your brand


A solid foundation for your business to grow and evolve

We would love to work
with you to create and
elevate your business.