The DesignGood Business & Brand Method

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The quickest way to increase the visibility, credibility, and profitability of your business is to build and nurture a memorable, magnetic brand. Our thoughtful brand-building process helps you align your vision and goals, build confidence, and create a plan of action to experience long-term success and more freedom in your business and life.

Through our proven Business & Brand Method, you'll get:
  • A brand and website that do more for you, so you can focus on what you love doing most.
  • A clear vision to build your business around your strengths and passions.
  • A plan of action to get unstuck, gain momentum and grow your business.
  • Professionally designed branding, website and marketing materials that make you look, feel and sound like the expert you are.
  • Messaging that accurately conveys what you do and the results you create, so you can charge what you're worth.
  • More confidence in your business, your brand and the value of your services.
  • Strategic guidance and branded tools to reach your ideal clients or customers.
Every DesignGood Business & Brand Method package includes:
  • Business & Brand Discovery
    An in-depth process to discover what you desire most in your business and life, the story behind your business, and the value and results you provide to your audiences.
  • Distinctive Logo & Visual Identity
    A uniquely designed logo (or logo update), fonts, colors and supporting graphic elements that define your brand’s identity.
  • Foundational Brand Language
    The core language that sums up who you are, what you do, who you serve and how and why you do it so well.
  • Website Design & Development
    Professional end-to-end website design and development that gives your audiences a beautiful and consistent brand experience, and a website suited to the size and stage of your business.
  • Content Development & Copywriting Guidance
    Website and marketing content development that tells the story of your business in your unique brand voice.
  • Brand Action Plan
    Guidance and success planning to see you through from launch to growth.

- Strategic Organization & Planning
- Customized Brand Style & Language Guide
- Photography Direction 
- Education, Brand Coaching & Business Guidance

How it Works

In our three-phase Business & Brand Method, we serve as your guide, coach, and creative visionary throughout the branding process.

Step 1

Business + Brand discovery

Clarity to set your path

Step 2

Brand Foundations

Establishing the look and voice of your brand

Step 3

Custom Website

Connect meaningfully with your audience online

Step 4

Build Your Brand Toolkit

Select the tools you need for credibility + connection

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Phase One: Clarify

We begin by digging in to discover what you desire most in your business and life, so you can eliminate confusion and welcome in clarity. Our in-depth approach does away with doubts or imposter syndrome, and helps you feel confident in the business and brand you’re creating or reimagining. The first steps of our process provide the essential information we need to create a meaningful brand for your business. You’ll start with clarifying your goals and dreams to create a specific and focused vision for your business and life. We’ll capture the story and details behind your business that will form the foundation of your new brand and website.

Phase Two: Create

Our team takes off – planning, writing, designing and developing your new brand, website and brand toolkit. In a collaborative process, we’ll bring your brand to life through the creation of your new visual identity, including your logo and graphic elements. We’ll develop your foundational brand language and website copy, then bring it all together in your custom-branded website and brand toolkit. The end result is a beautiful and memorable brand designed to accelerate your success.

Phase Three: Connect

We’ll empower you to use your new brand and brand tools to connect, and stay connected, with your ideal audiences, with guidance, coaching and training every step of the way. You’ll learn how to keep your mindset and business aligned for success, and create a strategy for connecting with your audience. You’ll launch your beautiful new brand and website, and get practical training, tips and a plan of action to confidently use your new brand tools to engage with your audiences and build on your success.


We offer four branding packages designed for different stages of business. Each package includes our complete suite of services: visual identity design, website design, website development, copywriting and coaching. Choosing the right package depends on the complexity of your business, and the best way to communicate your services and connect with your target audiences.

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The DesignGood Build Website is perfect for new or side businesses that are just starting out and need to establish a web presence.

see Build website examples
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The DesignGood Grow Website is for new or existing businesses that need a simple, effective website that can grow with them.

see Grow website examples
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The DesignGood Scale Website is for existing businesses that are expanding and ready to level up their website.

see Scale website examples
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The DesignGood Amplify Website is our completely custom offering for established businesses that need a larger website to accommodate more content and advanced functionality.

see amplify website examples

Whichever branding package you choose, we design your website around your unique visual identity, imagery, brand language, and copy. Whether you’re just starting out or you’re leveling up, we'll recommend the right package for your stage and size of business following our Magnetic Brand Session call.

Ready to Work Together?

We’re excited to help you build a memorable, magnetic brand through our proven Business & Brand Method.

Get Started
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