Connected To Calling™
A Transformative 1:1 Business Breakthrough & Activation Experience for Purpose Driven Entrepreneurs
You're creating your business from calling, not convention, but now you’re feeling stuck, frustrated, or unsure of what to do next. You’ve taken it as far as you can on your own, and now you’re at a turning point, hit a plateau, or sense that something is still missing or waiting to come through. You know you’re meant for more, but you’re struggling to see the bigger vision, turn your ideas into something real, and move forward.
You crave clarity, more visibility, and you’re ready for your next evolution. You know it’s time to invest in experienced guidance—and you don’t need another course, DIY strategy, or generic template that was never designed for a soul-led business like yours.
Connected to Calling™ is a one-of-a-kind transformational experience where you’ll work directly with DesignGood Founder and Creative Director Kristin Moses to align your business vision with the impact you're here to make, strengthen your brand and messaging, own your unique expertise, and create a business that fully reflects your purpose and supports the future you’re ready to step into.
This container delivers profound insights, a personalized strategy that aligns with your soul, and a path forward that connects you to your calling, amplifies your vision, and honors your unique design. You’ll leave with an inspired roadmap, energetic shifts, renewed enthusiasm, and the grounded confidence to fully embody your next-level vision and step into the work you feel called to do.
What Makes This Different
You’ve invested time, energy, and money trying to piece things together—yet you’re still struggling to evolve your offerings, communicate the depth of your work, or create the visibility and momentum you know you need. Despite your efforts, your business still doesn’t fully reflect what you’re here to create or support you in the ways you need it to.
At the same time, you’re navigating the quiet but very real concerns that most purpose-driven entrepreneurs carry: wondering if the right clients will ever truly find you, questioning whether what you’re building is sustainable or profitable, or feeling frustrated that you still can’t explain what you do in a way that resonates.
This experience was created to shift all of that, with real structure, seasoned support, and tools to bring your business into alignment with your purpose to help you do more of the work you feel called and inspired to do. This is a space to explore what’s been missing, what’s felt just out of reach, and the potential you may not have even realized is possible.
Connected to Calling™ is guided by DesignGood’s five transformational frameworks—developed over two decades of working with purpose-driven entrepreneurs just like you. These aren’t surface-level exercises or one-size-fits-all templates. Each step of this guided process produces a clear, customized outcome: from language to positioning to a plan you can move forward with.
The Five Signature Frameworks & Tools We will Use For This Work:
- The Business & Brand Within™ Journey
- Your Soul-Aligned Business Blueprint™
- Energetic Brand Language™
- Soulful Connection Strategy™
- Creating Brand Momentum Session™
Get ready to be fully seen, deeply supported, and finally connected to the parts of yourself—and the business you’re creating—that you haven’t been able to name, claim, or express until now.
You’re in the Right Place If...
You’ve been doing meaningful work, but you’ve never quite had the structure, strategy, or language to fully support or express it. You know you’re being called to step into something more aligned, and you’re tired of trying to piece it together on your own. Whether you’re building something new or evolving what already exists, you want a partner who understands your industry and your inner world—someone who sees your gifts clearly and can help you bring your ideas to life with clarity and momentum.
This BusinEss Transformation experience for you if:
You’re a purpose-driven entrepreneur whose work transforms lives, relationships, businesses, careers, or spaces
You’ve outgrown the way you’ve been doing things and aren’t sure what direction to go next
You have ideas, but don’t know how to turn them into aligned offerings, services, or programs
You struggle to clearly communicate what you do and the results you create—and know your current messaging doesn’t reflect the depth of your work
You’re ready to share your work more fully, expand your visibility, and connect with the people you’re truly meant to serve
You’re ready for thoughtful support and expert guidance to refine your offerings, elevate your messaging, and step into your next chapter with intention
You’re not just seeking a strategy—you want deeper alignment between your business, brand, and purpose, and a stronger understanding of how to communicate what makes you unique
If you’ve been second-guessing yourself, waiting for the “right time” to take action—but you know it’s time to commit to your vision, invest in the support to help you bring it to life, and finally feel more aligned, more confident, and more in control of the path forward—this is the space for you.
How It Works
Connected to Calling™ is a transformational one-on-one experience that includes four (4) 90-minute sessions with Kristin, designed to help you shape the next chapter of your business with greater ease, clarity, and alignment.
This is a focused, high-touch engagement that blends business coaching, brand development, and intentional business design. It also incorporates Human Design—your unique energetic blueprint for how you're meant to create, lead, and share your work—so your business feels more intuitive, sustainable, and soul-aligned.
The experience follows a clear, proven path but allows room to tailor the process to your goals and what you and your business need most. You’ll be supported by DesignGood’s signature discovery process and powerful frameworks—refined over 27 years of working with purpose-driven entrepreneurs to build meaningful businesses and magnetic brands.
We begin by identifying what you want this next chapter of your business to look like. From there, we move through each phase—starting with your vision and moving into strategy, messaging, and outreach—guided by a framework and pace designed to move you forward with intention.
Our work together is guided by our signature exercises, transformational tools, personalized insight, and thoughtful direction to help you take aligned action and create more visibility, credibility, and freedom in your business and life.
Create the Business That’s Calling You
Connected to Calling™ is more than a coaching program; it's a transformative journey designed to align your business with your purpose and create a strategic roadmap to evolve your business, build your brand, create or refine your offerings, and intentionally connect more with your audience.
What's Included In Your Journey
Step one
Creating Your Soul-Aligned Business Vision™
This is where everything begins. This visioning inquiry helps you connect with your purpose, articulate your vision, and define the life and impact you're here to create. Whether you're starting something new, pivoting into deeper alignment, or finally claiming what you’re meant for, this step sets the energetic and strategic foundation for what’s next. The insights you uncover here become a compass, shaping your brand, offerings, and message, and guiding the evolution of your business in a way that feels expansive and exciting.
STEP two
The Business & Brand Within™
This is where we bridge the soulful and the strategic. Through guided inquiry and reflection, we’ll uncover and strengthen the core foundations of your business—your experience, expertise, audience, offerings, and the real transformations you facilitate. We’ll clarify what your audience actually needs and how you meet those needs, informing and strengthening your business direction and brand messaging.
This work becomes the backbone of everything that follows—shaping your Soul-Aligned Business Blueprint™, Energetic Brand Language™, and Soulful Connection Strategy™. It ensures your business is built on clarity, purpose, and resonance, so you can attract the right clients, create meaningful transformation, and build a business that’s both fulfilling and profitable.
Step three
Connected To Calling Business Blueprint™
This intuitive, strategic roadmap captures the essence of what makes your work both powerful and unique. We draw from your Human Design, your lived experience, and your distinct blend of tools, training, and expertise to reflect back your gifts, guide how you're meant to lead, and clarify how you create transformation for others. This blueprint becomes both a mirror and a map—affirming your path, building confidence, and helping you fully embody the business you’re here to create.
Step four
Energetic Brand Language™
Words carry energy. The language your brand uses is how you communicate your value, build trust, and connect with your audience. Your brand's voice and messaging are just as important as your visuals. Energetic Brand Language is intentional, aligned messaging that defines your voice, shapes audience perception, and creates an undeniable resonance with the right clients. These words become the energetic signature of your business—building credibility, inspiring trust, and making it easy to communicate your value with clarity and confidence everywhere your audience encounters you.
Step five
The Soulful Connection Strategy™
Your personalized visibility and communication strategy draws from your unique vision, voice, and perspective, so that everything you share and how you share it feels honest, easeful, and true to you. Together, we’ll uncover the themes, messages, and viewpoints that reflect what you’re here to share, and identify the most aligned ways to communicate them to create the impact you're meant to make.
This is your guide for showing up with more consistency, clarity, and confidence—without forcing yourself into someone else’s mold. It’s how you extend an invitation to work with the people who light you up and demonstrate your unique value. This way of sharing honors your energy, resonates with the right people, and allows your audience to feel into and connect with the space you've cultivated for them.
Step six
Creating Brand Momentum
Your business thrives when your approach to growth feels natural, aligned, and energizing. Together, we’ll design a momentum plan tailored to how you work best, helping you share your work, expand your reach, and grow your impact without burnout or overwhelm. This is about sustainable, intentional growth that supports both your business and your unique design.
We’ll also identify and shift any blocks—limiting beliefs, self-doubt, or outdated narratives—that may be holding you back from where you're headed. By clearing these, you can step into the version of yourself that naturally aligns with the clients, opportunities, and success you desire. When you fully embody your brand and integrate your inner alignment, your business stops feeling like a struggle and starts feeling expansive, exciting, and full of possibility.
Ready to gain clarity, confidence, and momentum in your business?
Let’s build a business that aligns with your purpose and attracts the opportunities meant for you.
Investment & Payment Plans
This business creation and activation experience is designed to meet you where you are and provide the structure, strategy, and support you need to move forward with clarity and confidence. You’ll receive personalized guidance, proven tools, and actionable insights to help you build a purposeful, profitable business that aligns with your vision.
YOUR INVESTMENT:
payment option oNE
Pay In Full
$4,444
Monthly payment Plan
4 Payments
$1111 each
About Kristin Moses
DesignGood Founder & Creative Director
Taurus Sun | Virgo Moon | Libra Rising
Human Design: 2/4 Self-Projected Projector
Kristin Moses is a visionary guide, creative force, and expert in soul-aligned brand and business design. With over 27 years of expertise in branding and design and more than two decades of entrepreneurial experience, she has supported hundreds of purpose-driven entrepreneurs, transformational guides, and soulful leaders to clearly communicate their unique expertise and gifts, amplify their visibility, and build thriving businesses rooted deeply in their purpose.
Kristin’s unique ability to clearly and deeply recognize the potential in others is core to her approach. Passionate about design, intentional business creation, personal growth, and spirituality, she believes your brand is a powerful portal for inviting aligned opportunities, meaningful connections, and the abundance that comes from authentically sharing who you are and following your own unique path. Kristin founded DesignGood to offer a whole-person approach to branding—one that bridges the soulful and strategic, weaving potent, personally developed insights into DesignGood’s transformational frameworks and processes created from decades of helping clients build magnetic brands and thriving businesses.
DesignGood’s signature brand creation process helps clients build embodied brands that clearly and powerfully communicate who they are, who they serve, and the meaningful results they deliver. As a certified coach, Kristin guides her clients to get unstuck, realize their "truthiest truth," and cultivate deeper alignment between their business, brand, and self—resulting in profound personal and professional transformations.
Looking for brand and website design?
If you're clear on your business direction and ready to bring your brand to life with a thoughtfully designed identity and custom website, our Magnetic Brand Foundations™ or DesignGood Business & Brand Method™ might be the perfect fit. These offerings blend expert guidance with brand and website development, giving you a polished, professional presence designed to grow with you.
