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Sustain Success

What Is a Lead Magnet and Why Do You Need One?

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You’ve probably downloaded or used a lead magnet before without even realizing it. Maybe it was a guide, checklist, or short training you exchanged your email address for. That’s a lead magnet — but when created with intention, it’s so much more than a freebie.
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Connected to Calling

How ChatGPT Can Start Sending the Right Clients to You

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We’ve been noticing something powerful happening. New clients are coming to us and saying things like: “I asked ChatGPT who I should work with for branding, and it brought me to you.” And while that might sound surprising, it makes perfect sense. AI is changing the way aligned clients find you, and here is how.
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Connected to Calling

Why Your Brand is the Gateway to What's Possible

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Over the past two decades, I've had the incredible honor of guiding hundreds of passionate, purpose-driven entrepreneurs as they build businesses deeply rooted in their calling and create brands that amplify their impact.
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