DesignGood Blog

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5 Business Truths We’ve Learned Along the Way

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As she marks 17 years in business, DesignGood founder Kristin Moses shares 5 truths about business and branding.
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How to Fall in Love With Your Business Again

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As an entrepreneur, your relationship with your business can go through the same ups and downs as a romantic relationship. And, just as a romantic relationship, we all need to rekindle our passion sometimes. Here are a few ways to recapture the spark and fall back in love with your business.
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How to Turn Setbacks into Comebacks

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Instead of drastic changes in 2021, how can we make small shifts in our thoughts and perceptions about our businesses?
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What We Learned in 2020 That We'll Use in 2021

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Even though 2020 has been pretty much a Dumpster fire of a year, what can we take away from it to create a brighter future?
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Success in Business Begins with Self-Care

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An investment in yourself is an investment in your business. Use these tips to practice self-care to help you sustain success.
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The Key To Success: Setting Goals That Suit Your Life and Business

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For high-vibe entrepreneurs looking to grow their small businesses, success means deciding what matters most to your spirit—and your happiness.
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Create Your Own Niche: What You Do + Who You Serve = Your Unique Niche

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When your work is highly specialized, and you can develop a process that's unique to you, you can charge premium prices as an expert in your field.
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How to Keep Customers Engaged During the Holidays

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Branding firm DesignGood explains how to engage your customers now so that they'll keep coming back in 2018 and beyond.
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How to Build Business by Becoming an Expert

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Customers want to buy from and work with experts. So how do you become an expert? Branding firm DesignGood shares six key strategies.
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The Art of Delighting Customers

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Delighting customers is the key to repeat business — and it takes a personal touch. Branding firm DesignGood explains and shares real-world examples.
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What Is a Lead Magnet and Why Do You Need One?

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A lead magnet builds the strong email list your business needs to succeed. Branding firm DesignGood gives an overview of how to create your own lead magnet.
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DesignGood Turns 18!

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As we mark this milestone, we’ve never been more excited about the power of branding.
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What are the results of working with DesignGood?

Refined over 25 years and hundreds of projects, our process is designed to help businesses like yours stand out, succeed faster, and be known for their meaningful work. Clients often describe our process as transformative, helping them shape, advance, and streamline their business. They leave with a renewed sense of pride, confidence, enthusiasm, and a brand that attracts their ideal audience—that naturally cultivates more direction, freedom, and abundance. 

When you work with DesignGood, you gain a lifelong partner and guide. Clients tell us their new brands empower them to pursue their passions, connect with inspiring people, and live the lives they envision. We love seeing them shine and grow, supported by brands that stand the test of time and evolve with their business.

The best way to understand the impact of our work is to hear it from our clients themselves.