The DesignGood Business & Brand Method
Our transformative approach to branding helps you align your vision and goals, build confidence, and create a plan of action to experience long-term success and more freedom in your business and life.
Aligning Your Business, Brand, and Purpose
At DesignGood, we help purpose-driven businesses thrive by creating magnetic brands that reflect who you truly are, the meaningful work you’re doing in the world, and attract clients aligned with your vision and what matters most to you. Our proven method goes far beyond design. Together, we will capture the vision for your business, create a brand that brings that vision to life, and provide a roadmap for success, allowing you to take heart-led, intentional action towards your big dream.
With over 20 years of experience, we’ve mastered a thoughtful, whole-person approach that connects your business to your purpose. We ensure every part of your brand reflects your unique experience, expertise, and what makes you uniquely qualified to serve your clients. The result? A powerful, authentic brand that increases your visibility, credibility, and impact.
Honoring What Makes You and Your Business Unique
At DesignGood, we understand that many of our clients are not just one thing—they are a unique blend of talents, gifts, and experiences that often don’t fit neatly into a single category or industry. Like us, our clients play the roles of guides, teachers, healers, speakers, coaches, therapists, creatives, consultants, and industry experts, all uniquely attuned to the needs of the people they serve.
It’s their diverse strengths, interests, and passions that set them apart, and we capture in the brands we create. Our process is designed to uncover the full scope of your abilities and the transformations you create, providing the clear guidance and direction you need to support your vision.
The DesignGood Business & Brand Method honors all aspects of who you are. We guide you in building a solid foundation for your business and your future, equipping you with the language to communicate clearly, compellingly, and authentically. When your brand reflects the full spectrum of who you are, you’ll stand out for your uniqueness and naturally attract the people, opportunities, and partnerships that align with your purpose.
Our Proven Three-Phase Branding Method
Developed from over 20 years of experience working with hundreds of purposeful businesses, our proprietary process—The DesignGood Business & Brand Method—ensures that you and your brand stand out, serving as a powerful catalyst for your personal growth and the impact of your business.
Step 1
Business + Brand discovery
Clarity to set your path
Step 2
Brand Foundations
Establishing the look and voice of your brand
Step 3
Custom Website
Connect meaningfully with your audience online
Step 4
Build Your Brand Toolkit
Select the tools you need for credibility + connection
Discover
We begin by getting to know you and your business deeply, helping you craft a clear vision for the future while uncovering what makes you and your offerings unique. This phase focuses on clarifying your audience, understanding their pain points, and identifying the transformative outcomes your offerings deliver. We work with you to gain clarity on what your audience needs, how your offerings address those needs, and how to communicate your value to those seeking your unique expertise.
Create
This is where your vision comes to life as we build Your Magnetic Brand. Your brand is the complete experience someone has when they think of your business—how it looks (visuals), how it sounds (language), and, most importantly, how it makes them feel (emotion). We craft a visual identity, foundational brand language, and digital presence that authentically reflects who you are and the meaningful work you do, making you both credible and memorable. From this solid foundation, we design a stunning, custom website, create compelling, SEO-optimized content, and curate impactful imagery to attract and deeply connect with your ideal audience. Additionally, we can extend your brand’s reach by applying these new brand elements across various channels, such as social media, email marketing, digital products, tools, and beyond.
Connect
In this final phase, we bring everything together. After launching your new brand and website, we equip you with the tools and training needed to sustain the momentum of your new brand and mindfully grow your business. Together, we’ll chart a path forward for continued growth and success, empowering you to thrive, share your unique gifts with the world, connect authentically with your audience, and amplify your reach.
The Results You’ve Been Looking For
Our offerings cover everything you need to launch and grow your brand and business in one package, ensuring you have all the essentials you need to succeed.
DesignGood Business & Brand Method Packages Include:
By the end of our process, you'll have a fully realized brand and a powerful, content-rich website that positions your business for ongoing success, increased visibility, and sustainable growth.
Building Your Brand Toolkit
Beyond your new brand, language, and website, we offer a full range of branding and marketing tools that can be added to your Business & Brand Method Package. These tools help you connect with your audience and work more efficiently and profitably. In everything we create, we leverage your beautiful new visual identity and brand language to ensure a consistent, polished, professional brand experience wherever and however you connect with your audience.
Want to find out what website is right for your business? Schedule your free Magnetic Brand Session Below!
Ready to Discover the Potential
of Your Business?
We’re excited to help you build a memorable, magnetic brand through our proven Business & Brand Method process. Let's transform your vision into reality and create something amazing together!
Schedule Your FREE Magnetic Brand Session
