iNStep Coaching & Consulting

iNStep Coaching & Consulting is a trusted partner for companies seeking to elevate their leaders and teams through customized professional development and strategic project support. Founded by Nicole Stephens, iNStep combines individual leadership coaching with consulting expertise in learning strategy and architecture, helping organizations develop impactful, results-driven solutions.

Nicole’s extensive background in instructional design, UX/UI, and project management uniquely positions iNStep to guide leaders in maximizing their strengths and accelerating career growth, fostering a culture of innovation and sustained success.

In collaboration with DesignGood, iNStep’s reimagined brand and website now reflect their commitment to strategic, personalized development. The new brand language and site design showcase iNStep’s dual approach, highlighting their dedication to empowering leaders and enhancing project outcomes through collaborative learning and targeted coaching. With a cohesive and engaging digital presence, iNStep now connects more effectively with leaders and organizations looking for an experienced partner in professional growth and organizational success.

Our Contributions

Brand Language & Positioning, Visual Identity, Copywriting, Website Design, Lead Magnet and Digital Sales Tools

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"The team delivered a beautiful, professional brand that's remarkably flexible across different industries and audience segments. The collaborative process was exceptional. Their content writer, designer, and developer worked as a cohesive unit, making me feel like an integral part of their well-orchestrated team rather than just a client. Kristin's warm, friendly approach to brand messaging discussions helped shape my vision, while their comprehensive intake process helped me uncover new insights about my brand and target audience.

Thanks to DesignGood, I now have more than just a website – I have a versatile brand platform that I've successfully extended across various marketing and coaching tools. Their work has provided the foundation for a cohesive brand presence that continues to serve my business well beyond the initial project scope."

Nicole Stephens

Owner, iNStep Consulting

Working with DesignGood was a transformative experience that went far beyond website design.

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