WorldFinds

After more than 20 years in business, WorldFinds founder Kelly Weinberger was looking toward a new market. Kelly and her team had always been focused on wholesale distribution, but shifts in the marketplace and a desire to expand their product line prompted the team to consider selling their ethically handmade jewelry and accessories directly to consumers. Kelly knew they would need a powerful ecommerce platform and fresh language to enhance their brand visibility, communicate the history of their fair-trade practices, and seamlessly showcase both new and core product lines.

We created a customized Shopify website for WorldFinds, complementing the existing logo and color palette with new graphic elements that help communicate the brand's unique value proposition. We focused brand messaging around style, sustainability and stories, introducing the world to the company's modern-vintage aesthetic and their talented artisan partners across the globe. With the launch of the site, WorldFinds is positioned to expand its product line and its impact through fair trade, thoughtful design and sustainable practices.

Our Contributions

Visual Identity Update, Brand Positioning, Website Design, Shopify Development, Copywriting

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Refined over 25 years and hundreds of projects, our process is designed to help businesses like yours stand out, succeed faster, and be known for their meaningful work. Clients often describe our process as transformative, helping them shape, advance, and streamline their business. They leave with a renewed sense of pride, confidence, enthusiasm, and a brand that attracts their ideal audience—that naturally cultivates more direction, freedom, and abundance. 

When you work with DesignGood, you gain a lifelong partner and guide. Clients tell us their new brands empower them to pursue their passions, connect with inspiring people, and live the lives they envision. We love seeing them shine and grow, supported by brands that stand the test of time and evolve with their business.

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We understand the unique challenges of building a brand that connects deeply with your audience while advancing your goals. Whether you’re creating a movement, growing your community, or expanding your reach, we design brands that align with your purpose and resonate on every level.

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What makes DesignGood truly unique—and the only agency of its kind—is our combined approach that blends business coaching, brand consulting, brand development, design, and personal transformation. The brands we create don’t just look and sound beautiful—they feel aligned, intentional, and fully capture the essence of the people behind them and the meaningful work they do.

Our energetic approach to branding is rooted in our 27+ years of experience helping entrepreneurs create, grow, and evolve their businesses. Beyond design (though our work is visually stunning), our process sparks personal transformation by ensuring your business and brand truly reflect your purpose.

Your brand bridges the gap between you and the people who need what you offer. It is the physical representation of the important work you’re doing in the world—making it easier for your ideal clients to find you and feel confident in your ability to deliver the results they seek. Our process is designed to help you gain clarity, visibility, and confidence while strengthening your connection with your audience and expanding your opportunities.

What are the results of working with DesignGood?

Refined over two decades and hundreds of branding projects, our process is designed to help businesses like yours stand out, succeed faster, and be known for their meaningful work. Clients often describe our process as transformative—helping them shape, refine, and elevate their business while cultivating a brand that reflects their passion and attracts their ideal audience.

When you work with DesignGood, you gain a lifelong partner and guide. Our clients tell us their new brands empower them to pursue their passions, connect with inspiring people, and confidently grow their businesses. We love seeing them shine, supported by brands that evolve with them and stand the test of time.

The best way to understand the impact of our work is to hear it from our clients themselves.

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We understand the unique challenges of creative professionals. We are one! Whether you’re building your portfolio, growing a studio, or scaling your business, your brand needs to stand out and resonate with your ideal audience. That’s why we design every aspect of your brand—from visuals to messaging—to align with your vision and showcase your work.

When your brand embodies your creativity and talent, it becomes a powerful tool for connection, inspiration, and more visibility for your business and growth. 

A High-Vibe Approach to Brand & Business Design

What makes DesignGood truly unique—and the only agency of its kind—is our combined approach that blends business coaching, brand consulting, brand development, design, and personal transformation. The brands we create don’t just look and sound beautiful—they feel aligned, intentional, and fully capture the essence of the people behind them and the meaningful work they do.

Our energetic approach to branding is rooted in our 27+ years of experience helping entrepreneurs create, grow, and evolve their businesses. Beyond design (though our work is visually stunning), our process sparks personal transformation by ensuring your business and brand truly reflect your purpose.

Your brand bridges the gap between you and the people who need what you offer. It is the physical representation of the important work you’re doing in the world—making it easier for your ideal clients to find you and feel confident in your ability to deliver the results they seek. Our process is designed to help you gain clarity, visibility, and confidence while strengthening your connection with your audience and expanding your opportunities.

What are the results of working with DesignGood?

Refined over two decades and hundreds of branding projects, our process is designed to help businesses like yours stand out, succeed faster, and be known for their meaningful work. Clients often describe our process as transformative—helping them shape, refine, and elevate their business while cultivating a brand that reflects their passion and attracts their ideal audience.

When you work with DesignGood, you gain a lifelong partner and guide. Our clients tell us their new brands empower them to pursue their passions, connect with inspiring people, and confidently grow their businesses. We love seeing them shine, supported by brands that evolve with them and stand the test of time.

The best way to understand the impact of our work is to hear it from our clients themselves.