Brand & Website Design
Path & Purpose
While therapy was once a hush-hush topic, mental health is finally gaining wider acceptance as something we can tend to every day. As founder of Path & Purpose, therapist Berit Gemar helps her clients learn how to navigate everyday life more effectively through a modern approach to mental health.
Berit’s known for her approachability as a therapist – and for her sense of humor. She’s also whip-smart. In launching her private practice, she wanted her website to convey both her professional expertise and her genuine warmth. We guided Berit in selecting a name for her practice and setting a visual and verbal tone that felt like an extension of her personality. In designing her website, we made it easy for new or returning clients to schedule a consultation or book a block of sessions, so Berit could start building her path to success from day one.
Our Contributions
Brand Positioning, Visual Identity, Website Design and Development, Branded Email Marketing, Digital Client Tools, and Social Media Feed Design
