CASTR Alliance
Translational research. It's a pretty cool process. When used in veterinary medicine, it helps speed up development of medical treatments and therapies for animals and humans alike – while treating our pets with top medical care in the process.
CASTR Alliance was created to do just that. With expertise in cancer research and clinical trials, veterinarians Jessica Bertout and Jim Perry wanted to give animal patients access to innovative medicines and therapies that might otherwise be unavailable to them. When they were ready to get the word out, they came to DesignGood for a full suite of branding services, including logo and visual identity development, website design and copywriting. As a clinical research organization, CASTR Alliance helps animals who are already unwell get treatment they need, while accelerating advances in both vet care and human medicine. We have to agree with Jessica and Jim: When taking care of our pets also means advancing human healthcare, everyone wins.
Our Contributions
Branding, Copywriting, Website, Visual Identity, and Logo
"Design Good understood the vision we had for our business and translated it into wonderful brand and website and the results have exceeded our expectations in every way. Their insight into brand development was amazing, and their ability to rapidly develop our website and logo helped get our company off the ground in a smooth and stress-free way. Plus, they love animals almost as much as us veterinarians!"
Co-Founder, CASTR Alliance
DesignGood understood the vision we had for our business and translated it into wonderful brand and website
What are the results of working with DesignGood?
Refined over 25 years and hundreds of projects, our process is designed to help businesses like yours stand out, succeed faster, and be known for their meaningful work. Clients often describe our process as transformative, helping them shape, advance, and streamline their business. They leave with a renewed sense of pride, confidence, enthusiasm, and a brand that attracts their ideal audience—that naturally cultivates more direction, freedom, and abundance.
When you work with DesignGood, you gain a lifelong partner and guide. Clients tell us their new brands empower them to pursue their passions, connect with inspiring people, and live the lives they envision. We love seeing them shine and grow, supported by brands that stand the test of time and evolve with their business.
The best way to understand the impact of our work is to hear it from our clients themselves.
Create a Brand That Reflects Your Innovation and Vision
As a leader in health, science, or innovation, your work transforms lives and pushes boundaries. At DesignGood, we create brands that showcase your expertise, communicate your purpose, and inspire trust among your audience.
We understand the unique challenges of health and science professionals and innovators. Whether you’re launching a new venture, scaling a groundbreaking solution, or expanding your influence, your brand needs to clearly articulate your value and resonate with those who share your vision. That’s why we craft brands that are visually compelling, strategically sound, and deeply aligned with your mission.
When your brand embodies your vision and expertise, it becomes a powerful platform for growth, connection, and impact. Let’s create a brand that helps you stand out as a leader in health, science, and innovation.
What Are the Results of Working with DesignGood?
With over 25 years of experience and hundreds of successful projects, we’ve helped health, science, and innovation leaders craft brands that elevate their work and expand their reach. Our clients describe our process as transformational, clarifying their messaging and positioning while amplifying their influence. The best way to get a feel for what we do is to hear it from our clients themselves.
The brands we create empower you to confidently share your expertise, attract the right partners and clients and achieve your goals. At DesignGood, we’re more than branding experts—we’re your partners in creating a brand that reflects your groundbreaking work and supports your business vision for the future.
