Emily Harrington-Cheney is a Licensed Professional Counselor in Austin who centers family of origin issues and developmental trauma, and she is certified in Imago Relationship Therapy and as a group psychotherapist. Her work invites clients to uncover and honor the defenses they developed as children, and to build the boundaries and connection that those defenses once made hard.
That is serious work, and Emily brings it with ease. She is down to earth, candid, and playful, and she wanted a brand that could hold depth and lightness together. A site that read as generic or overly clinical would have hidden the very qualities that help clients feel safe enough to begin.
We started with Emily herself, through a brand discovery conversation and her own words about how she works. Her foundational brand language came from that, a clear clarifier in Counseling for Individuals, Couples, and Groups, a warm and conversational voice, and positioning that explains who she works with and why it helps. From there we built the visual identity, the copywriting, the website, the branded collateral, and the business cards, so every touchpoint sounded like the same person, from the first search result to the card handed across a desk.
Today Seen & Heard Psychotherapy introduces Emily the way she shows up in session, attentive, direct, and glad to see you, with individual therapy, couples counseling, and groups each easy to find and a clear invitation to reach out, so people can sense the person they will be sitting across from, in the room or on screen, before they ever send a message.
