Brand & Website Design

Joshua Smith Inc.

Interior designer Joshua Smith has been helping his clients feel good to be home since 2012. Josh has earned accolades from House Beautiful, Veranda and The New York Times for his work, transforming lives and spaces through an approach informed by years of interior design experience and his work as a professional certified life coach.

As a long-term client, we had helped Josh when he began offering services in personal and spiritual development coaching as a complement to his design work. When he decided to pivot away from coaching to focus solely on interior design, he asked DesignGood to help him streamline his messaging and website, paring it back to showcase his designs and convey his unique philosophy and process of aligning spirit with space. As part of his evolution into a new brand identity, we developed fresh foundational brand language for Josh’s business and a clean, elegant design for his website, with just the right balance of warmth and depth “to engage the senses and nourish the soul.”

Our Contributions

Brand Positioning, Visual Identity, Website Design and Development, Sales & Outreach Tools, Social Media Feed Design, and Branded Email Marketing

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